Liberty Towers takes turning houses into homes seriously. The most recent proof is its “Wired World” event.

In an innovative partnership with the Best Buy home electronics chain, Liberty Towers buyers got the chance of a lifetime – the opportunity to view some of the most advanced home technology from the manufacturers themselves such as Bose, HP and Microsoft. The partnership between Best Buy and Liberty Towers is a first of its kind for Ontario. Held recently at the Liberty Towers presentation centre, the evening was one in a series of similar events, says Walter Jensen, a principal in the CanAlfa Group, developers of the 45-acre Liberty Village, where Liberty Towers is soon to be built.

Purchasers of a new condo at Liberty Towers will have the privilege of one of five special home and home office high-tech packages that they can select just before they move in to their new condominium. These packages have been created for the convenience of the purchasers to make their “wired” decision much easier.

“Our overriding goal at Liberty Towers has been to create an exciting and vital new community where it is a joy to live, work and play,” says Jensen. “That means offering buyers the opportunity to turn their homes into showplaces. Not just houses or high-rise suites but wonderfully rewarding living spaces.”

In the case of the Wired World event, that meant turning dens into home theatres, living rooms into cabarets or concert halls, and work-at-home spaces into leading-edge business centres – all customized to buyers’ personal needs.

“It’s a Wired World” was part party, part entertainment spectacular. There was not only the chance to view one or more of five electronics packages, but also free giveaways and door prizes, courtesy of Best Buy brand-name suppliers and Liberty Towers.

For example, lucky Liberty Towers residents and soon-to-be-residents could choose from one of two Movie Buff packages, home theatres that turn living rooms or dens into a personal version of an evening out at Cineplex. They could opt for Music Lover, an all-in-one solution to providing surround sound in every room of their new home or suite. If a total entertainment solution with all the bells and whistles topped residents’ lists, Liberty Towers and Best Buy offered one called the Entertainment Fanatic. For the Techie there was the Computer Wiz. This package provides a state-of-the-art laptop with the WiFi technology to work anywhere at anytime.

Liberty Towers residents need not be technology experts either. The Geek Squad was in attendance to offer tips, explanations and inside advice on how to get the most from today’s leading edge IT.

Liberty Towers buyers will make their choice of package prior to moving to their new home, then book a personal appointment to meet with a Best Buy expert just before move-in date to plan installation and customization.

“The Best Buy evening is just one of the many events and services we offer Liberty Towers buyers and residents,” says Jensen. “It is all part of fostering relationships and building a village in the heart of the city.”

Liberty Village is by almost any measure an outstanding achievement. On 45 acres of what was once industrial land, CanAlfa is creating the perfect village within a neighbourhood. The site, just south of King Street West and west off Strachan Avenue, will also have commercial and retail space encompassing everything from a new shopping centre to a converted historic factory which will be dedicated to specialty retail shops.

There will be parks and greenspace galore. One of the wonders of Liberty Village is that it is perhaps 12 minutes by streetcar from King and Yonge Streets, minutes from the King West entertainment and restaurant area and just steps to the lake.

Eventually, the Village will be home to 3,500 residents. They have already started moving in, establishing their own community.

CanAlfa’s first phase was the creation of urban condo townhomes. It built 476 on the north side of Liberty at Strachan, which sold rapidly, and another 120 are planned for the south side of Liberty Street. The original homes have proven to be a wise investment.

CanAlfa has launched the first phase of Liberty Towers, two high rises, offering spectacular views of the lake and city which will be joined by a four-storey podium. The neighbourhood of Liberty Village will eventually be home to a dozen mid to high rise condominiums situated at various parts of the site.

“Liberty Village represents the best place in downtown Toronto to live, work and play,” says Jensen.

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Contact Laurin Jeffrey for more information – 416-388-1960