Downtown Toronto site boasts touch of glass
Excerpt from an article by W.D. Lighthall – Toronto Star
Brad Lamb, whose name and realty company are almost synonymous with downtown Toronto’s new and resale condominium markets, is sure he’s got the winning formula this time.
That formula, Lamb believes, comes in the form of the Glasshouse, a 12-storey condominium for which sales launched Nov. 4.
Slated to rise on Queen Street East just west of Jarvis St., the 86-unit Glasshouse is planned for a site where two previous condo projects failed to generate enough sales to proceed to construction.
The first of those was Q Condos and the more recent was Jade Lofts. Lamb says both those projects had units that on average were too big and expensive for this location, a few blocks east of Yonge St. in the heart of downtown Toronto.
“And there’s basically no market for that in this area. Ninety-five per cent of the Glasshouse is priced below $259,900. We came in and changed all the units, all the floor plans, the interior design and the exterior design,” he says.
“This is not a site that would appeal to boomers or retirees, so we did a high-design building for young, hip adults,” adds Lamb. “We have really catered Glasshouse to first-time buyers and young urban dwellers. We have a lot of units under $220,000.”
A project by Exeter Developments, also the company behind Q Condos and Jade Lofts, the exterior of the building will consist almost entirely of glass. “We wanted to deliver a very light, airy, transparent, glass-box design and that’s why it’s called the Glasshouse,” Lamb says.
Units available are one bedrooms, with and without dens, and two bedrooms. Sizes range from 430 to 1,061 square feet and prices range from $149,900 to $399,900.
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